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You CAN Write Remarkable Content
I was privileged to attend a conference a few weeks ago presented by Merrimack College as part of it’s 2012-2013 Leadership Series entitled “It’s Time to Create Your Digital Platform!” As a perk of membership in the Peabody Area Chamber of Commerce, admission was free. I gladly would have paid. Two of the three speakers, [...]
Click to continue >>Hello! It’s Me. I’m Sitting Right Next to You
I recently had a disturbing conversation with an old friend. His 24 year old daughter quit her job in Los Angeles and moved back home to Massachusetts. Nothing unusual there. It happens all the time. She liked LA but missed her friends. So home she came hoping to save a little money, make a dent [...]
Click to continue >>Form Follows Function – Doesn’t It?
When I pressed a client recently to provide me with the content for her new website, she confessed to having trouble producing it. “Why don’t you show me some designs,” she asked, “and maybe that will help me write the content.” Alarms sounded in my head. Imagine this scenario. You hire an architect to design [...]
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Cinco de Mayo – We Celebrate Because….?
My son was born on the 5th of May 35 years ago. Our family has been celebrating the Cinco de Mayo (the 5th of May) ever since. But for years, Americans have been celebrating the day for other reasons that have something to do with the day’s significance in Mexican history. As it turns out, [...]
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